>> Financial Services
For more than a decade, LexisNexis® Analytics has been providing solutions to Financial Services communication professionals.
> Any global company in the Financial Services area has to deal with a huge volume of information published on itself and its competitors if it wants to effectively monitor, synthesise, analyse and distribute important information to the appropriate people internally.
> Financial Services companies also have to monitor and track their corporate reputation, specific spokespersons visibility (analysts, economists) and competitors’ activities in key markets, in order to plan and prioritise PR initiatives externally.
> LNA Monitor allows an international banking institution to view articles coming from various information providers in one single tool, gathered/classified in a customized way. Monitor also allows to edit and send manual newsletters (after analysts’ validation) or automatic ones (relevant articles kept thanks to fine tuned complex Boolean queries) to e-mail distribution lists, and to make automatic RSS feeds available through an Intranet ; each newsletter/RSS being dedicated to one ore several customized topics, depending on bank needs.
