>> Information professionals
Cover a broad selection of sources, in all languages, and benefit quickly from graphical 'dashboard' user interfaces. Within a few minutes, you get access to the tools that will help you generate a continuous flow of information. With LexisNexis® Analytics you can, in a few clicks, create custom made reports and analysis. You can comment on, and transmit strategic information to in-house decision makers.
LNA provides the answer to key questions for marketing personnel: how to use information emanating from the media, consumers or the company, and to distribute it in-house?
What is the best format to distribute important information to key decision makers?
How to follow a topic and get a measure its evolution?
With LNA you will:
> automatically collect information via only one interface from: blogs, internet sites, forum, press output etc, plus internal content, that might interest you
> save time, whilst still covering all the sources that you are interested in, because all information is compiled via a single user interface
> sort information by area, source, frequency or tone
> anticipate public reactions by following blogs and consumer sites
> Identify the origin of a trend that could affect your activity
> measure the impact of your company on the market, and its reputation
> anticipate risks quickly and profit via dynamic graphs and alarms on key subjects that concern you
> share information with your colleagues via concise newsletters providing relevant qualitative and quantitative analysis.
